{"id":2425,"date":"2025-10-25T06:55:34","date_gmt":"2025-10-25T06:55:34","guid":{"rendered":"https:\/\/blog.gammaassets.com\/?p=2425"},"modified":"2026-03-08T20:01:57","modified_gmt":"2026-03-08T20:01:57","slug":"%d9%83%d9%8a%d9%81%d9%8a%d8%a9-%d8%ad%d8%b3%d8%a7%d8%a8-%d9%85%d8%b9%d8%af%d9%84-%d8%a7%d9%84%d8%b9%d8%a7%d8%a6%d8%af-%d8%b9%d9%84%d9%89-%d8%b1%d8%a3%d8%b3-%d8%a7%d9%84%d9%85%d8%a7%d9%84","status":"publish","type":"post","link":"https:\/\/blog.gammaassets.com\/ar\/%d9%83%d9%8a%d9%81%d9%8a%d8%a9-%d8%ad%d8%b3%d8%a7%d8%a8-%d9%85%d8%b9%d8%af%d9%84-%d8%a7%d9%84%d8%b9%d8%a7%d8%a6%d8%af-%d8%b9%d9%84%d9%89-%d8%b1%d8%a3%d8%b3-%d8%a7%d9%84%d9%85%d8%a7%d9%84\/","title":{"rendered":"\u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 – \u062f\u0644\u064a\u0644 \u0634\u0627\u0645\u0644 2026"},"content":{"rendered":"

\u062a\u062e\u064a\u0644 \u0623\u0646\u0643 \u062a\u0632\u0631\u0639 \u0628\u0630\u0648\u0631\u064b\u0627 \u0641\u064a \u062d\u062f\u064a\u0642\u0629\u060c \u0639\u0644\u0649 \u0623\u0645\u0644 \u0623\u0646 \u062a\u0646\u0628\u062a \u0644\u062a\u0635\u0628\u062d \u062d\u0635\u0627\u062f\u064b\u0627 \u062e\u0635\u0628\u064b\u0627 \u0648\u0645\u062b\u0645\u0631\u064b\u0627. \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u060c \u062a\u0645\u062b\u0644 \u0647\u0630\u0647 \u0627\u0644\u062d\u062f\u064a\u0642\u0629 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644\u060c \u0648\u062a\u0631\u0645\u0632 \u0627\u0644\u062b\u0645\u0627\u0631 \u0625\u0644\u0649 \u0627\u0644\u0639\u0648\u0627\u0626\u062f \u0627\u0644\u0646\u0627\u062a\u062c\u0629 \u0639\u0646 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a. \u064a\u0633\u0627\u0639\u062f\u0646\u0627 \u0645\u0641\u0647\u0648\u0645 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 (ROC) \u0639\u0644\u0649 \u0642\u064a\u0627\u0633 \u0645\u062f\u0649 \u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0641\u064a \u062a\u0646\u0645\u064a\u0629 \u0645\u0648\u0627\u0631\u062f\u0647\u0627 \u0627\u0644\u0645\u0627\u0644\u064a\u0629 \u0644\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0623\u0631\u0628\u0627\u062d. \u0648\u0645\u0646 \u062e\u0644\u0627\u0644 \u0641\u0647\u0645 \u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u064a\u0645\u0643\u0646 \u0644\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0648\u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u062d\u062f \u0633\u0648\u0627\u0621 \u062a\u0642\u064a\u064a\u0645 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u062c\u0647\u0648\u062f\u0647\u0645 \u062a\u0624\u062a\u064a \u062b\u0645\u0627\u0631\u0647\u0627 \u062d\u0642\u064b\u0627 \u0623\u0645 \u0623\u0646\u0647\u0627 \u0628\u0628\u0633\u0627\u0637\u0629 \u062a\u0647\u062f\u0631 \u0623\u0631\u0636\u064b\u0627 \u062e\u0635\u0628\u0629.<\/p>\n

\u0637\u0631\u0642 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0628\u0633\u0647\u0648\u0644\u0629<\/h2>\n

\u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 (ROC) \u0647\u0648 \u0645\u0642\u064a\u0627\u0633 \u0645\u0627\u0644\u064a \u064a\u0642\u064a\u0651\u0645 \u0645\u062f\u0649 \u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0634\u0631\u0643\u0629 \u0644\u0631\u0623\u0633 \u0645\u0627\u0644\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631 – \u0627\u0644\u0630\u064a \u064a\u0634\u0645\u0644 \u0643\u0644\u0627\u064b \u0645\u0646 \u062d\u0642\u0648\u0642 \u0627\u0644\u0645\u0644\u0643\u064a\u0629 \u0648\u0627\u0644\u062f\u064a\u0648\u0646 – \u0641\u064a \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0623\u0631\u0628\u0627\u062d.<\/p>\n

\u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u062a\u062a\u0645 \u0639\u0644\u0649 \u0627\u0644\u0646\u062d\u0648 \u0627\u0644\u062a\u0627\u0644\u064a:<\/p>\n

\u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631 (ROC) =\u00a0(\u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0642\u0628\u0644 \u062e\u0635\u0645 \u0627\u0644\u0641\u0648\u0627\u0626\u062f \u0648\u0627\u0644\u0636\u0631\u0627\u0626\u0628 \/ \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631) \u00d7 100%<\/p>\n

\u062a\u0634\u064a\u0631 \u0647\u0630\u0647 \u0627\u0644\u0646\u0633\u0628\u0629 \u0625\u0644\u0649 \u0627\u0644\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u0644\u0644\u0639\u0627\u0626\u062f \u0627\u0644\u0645\u0643\u062a\u0633\u0628 \u0639\u0644\u0649 \u0643\u0644 \u0631\u064a\u0627\u0644 \u0645\u0646 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631 \u0641\u064a \u0627\u0644\u0634\u0631\u0643\u0629.<\/p>\n

\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0634\u0631\u0643\u0629 \u062a\u0635\u0646\u064a\u0639 \u0644\u062f\u064a\u0647\u0627 \u0623\u0631\u0628\u0627\u062d \u062a\u0642\u062f\u0631 \u0628\u0642\u064a\u0645\u0629 200,000 \u0631\u064a\u0627\u0644\u060c \u0648\u0644\u062f\u064a\u0647\u0627 \u0631\u0623\u0633 \u0645\u0627\u0644 \u0645\u0633\u062a\u062b\u0645\u0631 \u0628\u0642\u064a\u0645\u0629 $1,000,000 \u0631\u064a\u0627\u0644<\/p>\n

\u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0639\u0627\u062f\u0644\u0629 \u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0633\u0627\u0628\u0642\u0629\u060c \u0646\u062c\u062f \u0623\u0646 \u0627\u0644\u0634\u0631\u0643\u0629 \u062a\u0643\u0633\u0628 20 % \u0645\u0646 \u0627\u0644\u0631\u064a\u0627\u0644 \u0645\u0642\u0627\u0628\u0644 \u0643\u0644 \u0631\u064a\u0627\u0644 \u0645\u0646 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631.<\/p>\n

\u0648\u0628\u0627\u0644\u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u064a\u0646 \u0634\u0631\u0643\u062a\u064a\u0646 \u062a\u062c\u0627\u0631\u064a\u062a\u064a\u0646:<\/p>\n

\u0627\u0644\u0634\u0631\u0643\u0629 \u0623: \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 = 15%<\/p>\n

\u0627\u0644\u0634\u0631\u0643\u0629 \u0628: \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 = 10%<\/p>\n

\u064a\u0645\u0643\u0646\u0646\u0627 \u0627\u0644\u0642\u0648\u0644 \u0623\u0645 \u0627\u0644\u0634\u0631\u0643\u0629 \u0623 \u0623\u0643\u062b\u0631 \u0643\u0641\u0627\u0621\u0629 \u0641\u064a \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0645\u0646 \u0631\u0623\u0633 \u0645\u0627\u0644\u0647\u0627 \u0645\u0646 \u0627\u0644\u0634\u0631\u0643\u0629 \u0628\u060c \u0645\u0645\u0627 \u064a\u062c\u0639\u0644\u0647\u0627 \u0623\u0643\u062b\u0631 \u062c\u0627\u0630\u0628\u064a\u0629 \u0644\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646!<\/p>\n

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\u064a\u0645\u0643\u0646\u0643 \u0628\u062f\u0621 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0627\u0644\u0622\u0646 \u0645\u0646 <\/span>\u0645\u0646\u0635\u0629 \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0623\u0635\u0648\u0644 \u062c\u0627\u0645\u0627<\/span><\/a><\/p>\n

\u0623\u0647\u0645\u064a\u0629 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0641\u064a \u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a<\/h2>\n

\u062a\u0639\u062f \u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0645\u0642\u064a\u0627\u0633\u064b\u0627 \u0623\u0633\u0627\u0633\u064a\u064b\u0627 \u0644\u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a \u0644\u0623\u0646\u0647\u0627 \u064a\u0648\u0641\u0631 \u0646\u0638\u0631\u0629 \u062b\u0627\u0642\u0628\u0629 \u0639\u0644\u0649 \u0631\u0628\u062d\u064a\u0629 \u0627\u0644\u0634\u0631\u0643\u0629 \u0648\u0643\u0641\u0627\u0621\u062a\u0647\u0627 \u0648\u0625\u0645\u0643\u0627\u0646\u0627\u062a \u0646\u0645\u0648\u0647\u0627. \u0648\u0630\u0644\u0643 \u0644\u0644\u0623\u0633\u0628\u0627\u0628 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0627\u0644\u062a\u0627\u0644\u064a\u0629:<\/p>\n

1- \u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0631\u0628\u062d\u064a\u0629<\/p>\n

\u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u062a\u062d\u062f\u062f \u0645\u062f\u0649 \u0641\u0639\u0627\u0644\u064a\u0629 \u0627\u0644\u0634\u0631\u0643\u0629 \u0641\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0644\u062a\u0648\u0644\u064a\u062f \u0627\u0644\u0623\u0631\u0628\u0627\u062d. \u062d\u064a\u062b \u064a\u0634\u064a\u0631 \u0627\u0644\u0639\u0627\u0626\u062f \u0627\u0644\u0645\u0631\u062a\u0641\u0639 \u0625\u0644\u0649 \u0623\u0646 \u0627\u0644\u0634\u0631\u0643\u0629 \u062a\u0642\u0648\u0645 \u0628\u062a\u062d\u0648\u064a\u0644 \u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0633\u0627\u0647\u0645\u064a\u0646 \u0628\u0643\u0641\u0627\u0621\u0629 \u0625\u0644\u0649 \u0623\u0631\u0628\u0627\u062d\u060c \u0648\u0647\u0648 \u0623\u0645\u0631 \u062c\u0630\u0627\u0628 \u0644\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0627\u0644\u0630\u064a\u0646 \u064a\u0628\u062d\u062b\u0648\u0646 \u0639\u0646 \u0639\u0648\u0627\u0626\u062f \u0642\u0648\u064a\u0629.<\/p>\n

2- \u0645\u0642\u0627\u0631\u0646\u0629 \u0627\u0644\u0634\u0631\u0643\u0627\u062a<\/p>\n

\u062a\u0639\u062a\u0628\u0631 \u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0645\u0641\u064a\u062f\u0629 \u0628\u0634\u0643\u0644 \u062e\u0627\u0635 \u0644\u0645\u0642\u0627\u0631\u0646\u0629 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u062f\u0627\u062e\u0644 \u0646\u0641\u0633 \u0627\u0644\u0635\u0646\u0627\u0639\u0629. \u0641\u0647\u064a \u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0639\u0644\u0649 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0645\u0632\u0627\u064a\u0627 \u0627\u0644\u062a\u0646\u0627\u0641\u0633\u064a\u0629 \u0648\u0627\u0644\u0645\u0645\u0627\u0631\u0633\u0627\u062a \u0627\u0644\u0625\u062f\u0627\u0631\u064a\u0629 \u0627\u0644\u0645\u062a\u0641\u0648\u0642\u0629. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0625\u0630\u0627 \u0643\u0627\u0646 \u0647\u0646\u0627\u0643 \u0634\u0631\u0643\u062a\u0627\u0646 \u0641\u064a \u0646\u0641\u0633 \u0627\u0644\u0642\u0637\u0627\u0639 \u0644\u062f\u064a\u0647\u0645\u0627 \u0639\u0627\u0626\u062f \u0645\u062e\u062a\u0644\u0641\u060c \u0641\u0645\u0646 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0627\u0644\u0634\u0631\u0643\u0629 \u0630\u0627\u062a \u0627\u0644\u0639\u0627\u0626\u062f \u0627\u0644\u0623\u0639\u0644\u0649 \u0639\u0644\u0649 \u062d\u0642\u0648\u0642 \u0627\u0644\u0645\u0633\u0627\u0647\u0645\u064a\u0646 \u0623\u0641\u0636\u0644 \u0641\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062d\u0642\u0648\u0642 \u0627\u0644\u0645\u0644\u0643\u064a\u0629 \u0644\u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0623\u0631\u0628\u0627\u062d.<\/p>\n

3- \u062a\u0642\u064a\u064a\u0645 \u0625\u0645\u0643\u0627\u0646\u0627\u062a \u0627\u0644\u0646\u0645\u0648<\/p>\n

\u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0644\u062a\u0642\u062f\u064a\u0631 \u0645\u0639\u062f\u0644 \u0627\u0644\u0646\u0645\u0648 \u0627\u0644\u0645\u0633\u062a\u062f\u0627\u0645 \u0644\u0644\u0634\u0631\u0643\u0629\u060c \u0648\u0627\u0644\u0630\u064a \u064a\u0639\u0643\u0633 \u0642\u062f\u0631\u062a\u0647\u0627 \u0639\u0644\u0649 \u0627\u0644\u0646\u0645\u0648 \u062f\u0648\u0646 \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0627\u0644\u062a\u0645\u0648\u064a\u0644 \u0627\u0644\u062e\u0627\u0631\u062c\u064a. \u0645\u0646 \u062e\u0644\u0627\u0644 \u0636\u0631\u0628 \u0627\u0644\u0639\u0627\u0626\u062f \u0641\u064a \u0646\u0633\u0628\u0629 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 (\u0627\u0644\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u0644\u0644\u0623\u0631\u0628\u0627\u062d \u0627\u0644\u0645\u0639\u0627\u062f \u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0647\u0627)\u060c \u0645\u0645\u0627 \u064a\u0645\u0643\u0646 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0645\u0646 \u062a\u0642\u064a\u064a\u0645 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0627\u0644\u0634\u0631\u0643\u0629 \u0644\u062f\u064a\u0647\u0627 \u0645\u062c\u0627\u0644 \u0644\u0644\u062a\u0648\u0633\u0639 \u0623\u0648 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0628\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0631\u0623\u0633 \u0645\u0627\u0644 \u0625\u0636\u0627\u0641\u064a.<\/p>\n

4- \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u0645\u0627\u0644\u064a\u0629<\/p>\n

\u064a\u0634\u064a\u0631 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0631\u062a\u0641\u0639 \u0628\u0627\u0633\u062a\u0645\u0631\u0627\u0631 \u0625\u0644\u0649 \u0623\u0646 \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u062a\u0633\u062a\u062e\u062f\u0645 \u0623\u0645\u0648\u0627\u0644 \u0627\u0644\u0645\u0633\u0627\u0647\u0645\u064a\u0646 \u0628\u0641\u0639\u0627\u0644\u064a\u0629 \u0644\u062a\u0648\u0644\u064a\u062f \u0627\u0644\u062f\u062e\u0644 \u0648\u0627\u0644\u0646\u0645\u0648. \u0643\u0645\u0627 \u0623\u0646\u0647 \u064a\u0634\u064a\u0631 \u0623\u064a\u0636\u064b\u0627 \u0625\u0644\u0649 \u0623\u0646 \u0627\u0644\u0634\u0631\u0643\u0629 \u0642\u062f \u0644\u0627 \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0627\u0644\u0627\u0642\u062a\u0631\u0627\u0636 \u0628\u0634\u0643\u0644 \u0645\u0641\u0631\u0637 \u0623\u0648 \u0625\u0635\u062f\u0627\u0631 \u0623\u0633\u0647\u0645 \u062c\u062f\u064a\u062f\u0629\u060c \u0645\u0645\u0627 \u064a\u0642\u0644\u0644 \u0645\u0646 \u0627\u0644\u0645\u062e\u0627\u0637\u0631 \u0627\u0644\u0645\u0627\u0644\u064a\u0629 \u0644\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646.<\/p>\n

5- \u0627\u0643\u062a\u0634\u0627\u0641 \u0627\u0644\u0645\u062e\u0627\u0637\u0631<\/p>\n

\u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0633\u0644\u0637 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0631\u062a\u0641\u0639 \u0623\u0648 \u0627\u0644\u0633\u0644\u0628\u064a \u0628\u0634\u0643\u0644 \u063a\u064a\u0631 \u0639\u0627\u062f\u064a \u0627\u0644\u0636\u0648\u0621 \u0639\u0644\u0649 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u0629 \u0645\u062b\u0644 \u0627\u0644\u062f\u064a\u0648\u0646 \u0627\u0644\u0645\u0641\u0631\u0637\u0629 \u0623\u0648 \u0627\u0644\u0623\u0631\u0628\u0627\u062d \u063a\u064a\u0631 \u0627\u0644\u0645\u062a\u0633\u0642\u0629 \u0623\u0648 \u0627\u0644\u0645\u0634\u0627\u0643\u0644 \u0627\u0644\u0645\u062d\u0627\u0633\u0628\u064a\u0629. \u064a\u062c\u0628 \u0639\u0644\u0649 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u062a\u062d\u0642\u064a\u0642\u0627\u062a \u0639\u0646\u062f\u0645\u0627 \u064a\u0646\u062d\u0631\u0641 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u062d\u0642\u0648\u0642 \u0627\u0644\u0645\u0633\u0627\u0647\u0645\u064a\u0646 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0639\u0646 \u0645\u062a\u0648\u0633\u0637\u0627\u062a \u0627\u0644\u0635\u0646\u0627\u0639\u0629 \u0641\u064a \u0628\u0627\u0642\u064a \u0627\u0644\u0634\u0631\u0643\u0627\u062a.<\/p>\n

\u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0642\u064a\u0645\u0629 \u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644\u060c \u0625\u0644\u0627 \u0623\u0646\u0647 \u0644\u0627 \u064a\u0646\u0628\u063a\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647 \u0628\u0645\u0639\u0632\u0644 \u0639\u0646 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0623\u062e\u0631\u0649\u060c \u0641\u0642\u062f \u062a\u0624\u062f\u064a \u0639\u0648\u0627\u0645\u0644 \u0645\u062b\u0644 \u0627\u0644\u0623\u0635\u0648\u0644 \u063a\u064a\u0631 \u0627\u0644\u0645\u0644\u0645\u0648\u0633\u0629 \u0648\u0627\u0644\u0631\u0627\u0641\u0639\u0629 \u0627\u0644\u0645\u0627\u0644\u064a\u0629 \u0648\u0627\u0644\u0645\u0645\u0627\u0631\u0633\u0627\u062a \u0627\u0644\u0645\u062d\u0627\u0633\u0628\u064a\u0629 \u0625\u0644\u0649 \u062a\u0634\u0648\u064a\u0647 \u0627\u0644\u0646\u062a\u0627\u0626\u062c.<\/p>\n

\u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0648\u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644<\/a><\/span><\/p>\n

\u0645\u0627 \u0647\u0648 \u0627\u0644\u0639\u0627\u0626\u062f \u0627\u0644\u062a\u0631\u0627\u0643\u0645\u064a<\/a><\/span><\/p>\n

\u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0627\u0644\u0639\u0642\u0627\u0631\u064a<\/a><\/span><\/p>\n

\u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0648\u0627\u0644\u0639\u0648\u0627\u0626\u062f \u0627\u0644\u0641\u0639\u0644\u064a\u0629 \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a<\/h2>\n

\u064a\u062e\u062a\u0644\u0641 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0648\u0627\u0644\u0639\u0627\u0626\u062f \u0627\u0644\u0641\u0639\u0644\u064a \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u0646\u0637\u0627\u0642 \u0648\u0627\u0644\u062d\u0633\u0627\u0628 \u0648\u0627\u0644\u062a\u0637\u0628\u064a\u0642. \u062d\u064a\u062b \u0623\u0646 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 (ROC) \u064a\u0642\u064a\u0633 \u0645\u062f\u0649 \u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u0634\u0631\u0643\u0629 \u0641\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0625\u062c\u0645\u0627\u0644\u064a \u0631\u0623\u0633 \u0645\u0627\u0644\u0647\u0627 (\u062d\u0642\u0648\u0642 \u0627\u0644\u0645\u0644\u0643\u064a\u0629 + \u0627\u0644\u062f\u064a\u0648\u0646) \u0644\u062a\u0648\u0644\u064a\u062f \u0627\u0644\u0623\u0631\u0628\u0627\u062d.<\/p>\n

\u0648\u062a\u0639\u062a\u0628\u0631 \u0645\u0646 \u0623\u0647\u0645 \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0644\u062f\u064a\u0647:<\/p>\n

– \u062a\u0642\u064a\u064a\u0645 \u0643\u0641\u0627\u0621\u0629 \u062a\u062e\u0635\u064a\u0635 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644\u060c \u0648\u0645\u0642\u0627\u0631\u0646\u0629 \u0627\u0644\u0639\u0648\u0627\u0626\u062f \u0628\u062a\u0643\u0644\u0641\u0629 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 (\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0627\u0644\u062f\u064a\u0648\u0646 \u0648\u062d\u0642\u0648\u0642 \u0627\u0644\u0645\u0644\u0643\u064a\u0629).<\/p>\n

\u0645\u0633\u0627\u0639\u062f\u0629 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0639\u0644\u0649 \u062a\u0642\u064a\u064a\u0645 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0627\u0644\u0634\u0631\u0643\u0629 \u062a\u062e\u0644\u0642 \u0642\u064a\u0645\u0629 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u062d\u0642\u064a\u0642 \u0639\u0648\u0627\u0626\u062f \u062a\u0632\u064a\u062f \u0639\u0646 \u062a\u0643\u0627\u0644\u064a\u0641 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644.<\/p>\n

\u0623\u0645\u0627 \u0627\u0644\u0639\u0627\u0626\u062f \u0627\u0644\u0641\u0639\u0644\u064a \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a (ROI) \u0641\u0647\u0648 \u064a\u062d\u062f\u062f \u0625\u062c\u0645\u0627\u0644\u064a \u0627\u0644\u0631\u0628\u062d \u0627\u0644\u0646\u0627\u062a\u062c \u0639\u0646 \u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0645\u0627 \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0625\u0644\u0649 \u062a\u0643\u0644\u0641\u062a\u0647\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0643\u0644 \u0645\u0646 \u0627\u0644\u062f\u062e\u0644 \u0648\u0632\u064a\u0627\u062f\u0629 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644. \u062d\u064a\u062b \u064a\u062c\u0645\u0639 \u0628\u064a\u0646 \u0639\u0648\u0627\u0626\u062f \u0627\u0644\u062f\u062e\u0644 (\u0645\u062b\u0644 \u0623\u0631\u0628\u0627\u062d \u0627\u0644\u0623\u0633\u0647\u0645 \u0648\u0627\u0644\u0641\u0648\u0627\u0626\u062f) \u0648 \u0639\u0648\u0627\u0626\u062f \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 (\u0645\u062b\u0644 \u0627\u0631\u062a\u0641\u0627\u0639 \u0623\u0633\u0639\u0627\u0631 \u0627\u0644\u0623\u0635\u0648\u0644)\u060c \u0648\u064a\u0642\u0627\u0631\u0646 \u0623\u062f\u0627\u0621 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u062a\u0646\u0648\u0639\u0629 (\u0645\u062b\u0644 \u0627\u0644\u0623\u0633\u0647\u0645 \u0648\u0627\u0644\u0639\u0642\u0627\u0631\u0627\u062a) \u0628\u0645\u0631\u0648\u0631 \u0627\u0644\u0648\u0642\u062a.<\/p>\n

\u0645\u0646 \u0627\u0644\u0645\u0647\u0645 \u0627\u0644\u062a\u0645\u064a\u064a\u0632 \u0628\u064a\u0646 \u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0648\u0627\u0644\u0639\u0627\u0626\u062f \u0627\u0644\u0641\u0639\u0644\u064a \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a\u060c \u0644\u0623\u0646 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u064a\u064f\u0633\u0644\u0637 \u0627\u0644\u0636\u0648\u0621 \u0639\u0644\u0649 \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u062c\u0645\u0627\u0644\u064a\u0629\u060c \u0628\u064a\u0646\u0645\u0627 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u064a\u0633\u0644\u0637 \u0627\u0644\u0636\u0648\u0621 \u0639\u0644\u0649 \u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629.<\/p>\nhttps:\/\/blog.gammaassets.com\/wp-content\/uploads\/2025\/07\/\u0645\u0639\u062f\u0644_\u0627\u0644\u0639\u0627\u0626\u062f_\u0639\u0644\u0649_\u0631\u0623\u0633_\u0627\u0644\u0645\u0627\u0644_ROC__\u0627\u0644\u0628\u0648\u0635\u0644\u0629_\u0627\u0644\u0645\u0627\u0644\u064a\u0629_\u0644\u0643\u0641\u0627\u0621\u0629_\u0627\u0633\u062a\u062b\u0645\u0627\u0631.mp3<\/a><\/audio>\n

\u0643\u064a\u0641\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0641\u064a \u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0627\u0644\u064a\u0629<\/h2>\n

\u064a\u064f\u0639\u062f \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 (ROC) \u0623\u062f\u0627\u0629 \u0642\u0648\u064a\u0629 \u0644\u0627\u062a\u062e\u0627\u0630 \u0627\u0644\u0642\u0631\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0627\u0644\u064a\u0629 \u0644\u0623\u0646\u0647 \u064a\u0633\u0627\u0639\u062f \u0641\u064a \u062a\u0642\u064a\u064a\u0645 \u0645\u062f\u0649 \u0643\u0641\u0627\u0621\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0641\u064a \u062a\u0648\u0644\u064a\u062f \u0627\u0644\u0623\u0631\u0628\u0627\u062d. \u0648\u0625\u0644\u064a\u0643 \u0643\u064a\u0641\u064a\u0629 \u062a\u0637\u0628\u064a\u0642\u0647 \u0628\u0639\u0628\u0627\u0631\u0627\u062a \u0628\u0633\u064a\u0637\u0629:<\/p>\n

\u0623\u0648\u0644\u0627\u064b: \u062a\u0642\u064a\u064a\u0645 \u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631<\/p>\n

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\u062b\u0627\u0646\u064a\u0627\u064b: \u0645\u0642\u0627\u0631\u0646\u0629 \u0627\u0644\u0641\u0631\u0635<\/p>\n

\u064a\u0645\u0643\u0646 \u0644\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0644\u0645\u0642\u0627\u0631\u0646\u0629 \u062e\u064a\u0627\u0631\u0627\u062a \u0623\u0648 \u0645\u0634\u0627\u0631\u064a\u0639 \u0627\u0633\u062a\u062b\u0645\u0627\u0631\u064a\u0629 \u0645\u062e\u062a\u0644\u0641\u0629. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0625\u0630\u0627 \u0643\u0627\u0646 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 (\u0623) \u0644\u062f\u064a\u0647 \u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0628\u0646\u0633\u0628\u0629 15% \u0648\u0627\u0644\u0645\u0634\u0631\u0648\u0639 (\u0628) \u0644\u062f\u064a\u0647 \u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0628\u0646\u0633\u0628\u0629 10%\u060c \u0641\u0625\u0646 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 (\u0623) \u0623\u0643\u062b\u0631 \u0643\u0641\u0627\u0621\u0629 \u0641\u064a \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0639\u0648\u0627\u0626\u062f. \u0648\u0647\u0630\u0627 \u064a\u0633\u0627\u0639\u062f \u0639\u0644\u0649 \u062a\u062d\u062f\u064a\u062f \u0623\u0648\u0644\u0648\u064a\u0627\u062a \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0631\u0628\u062d\u064a\u0629.<\/p>\n

\u062b\u0627\u0644\u062b\u0627\u064b: \u062a\u0642\u064a\u064a\u0645 \u062e\u0644\u0642 \u0627\u0644\u0642\u064a\u0645\u0629<\/p>\n

\u063a\u0627\u0644\u0628\u064b\u0627 \u0645\u0627 \u062a\u062a\u0645 \u0645\u0642\u0627\u0631\u0646\u0629 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0628\u062a\u0643\u0644\u0641\u0629 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 (\u0627\u0644\u0645\u062a\u0648\u0633\u0637 \u0627\u0644\u0645\u0631\u062c\u062d \u0644\u062a\u0643\u0644\u0641\u0629 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644\u060c WACC). \u0625\u0630\u0627 \u062a\u062c\u0627\u0648\u0632 \u0627\u0644\u0639\u0627\u0626\u062f \u062a\u0643\u0644\u0641\u0629 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0631\u062c\u062d WACC\u060c \u0641\u0625\u0646 \u0627\u0644\u0634\u0631\u0643\u0629 \u062a\u062e\u0644\u0642 \u0642\u064a\u0645\u0629\u061b \u0648\u0625\u0630\u0627 \u0627\u0646\u062e\u0641\u0636 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 ROIC \u0639\u0646 \u062a\u0643\u0644\u0641\u0629 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0631\u062c\u062d WACC\u060c \u0641\u0625\u0646\u0647\u0627 \u062a\u062f\u0645\u0631 \u0627\u0644\u0642\u064a\u0645\u0629. \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0627\u0644\u0634\u0631\u0643\u0629 \u0627\u0644\u062a\u064a \u064a\u0628\u0644\u063a \u0639\u0627\u0626\u062f\u0647\u0627 \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 12% \u0648\u0645\u062a\u0648\u0633\u0637 \u062a\u0643\u0644\u0641\u0629 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0631\u062c\u062d 8% \u0641\u0647\u064a \u062a\u062d\u0642\u0642 \u0639\u0648\u0627\u0626\u062f \u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u0623\u0639\u0644\u0649 \u0645\u0646 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u062a\u0645\u0648\u064a\u0644.<\/p>\n

\u0631\u0627\u0628\u0639\u0627\u064b: \u062f\u0639\u0645 \u0627\u0644\u0642\u0631\u0627\u0631\u0627\u062a \u0637\u0648\u064a\u0644\u0629 \u0627\u0644\u0623\u062c\u0644<\/p>\n

\u064a\u0648\u0641\u0631 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0631\u0624\u0649 \u062d\u0648\u0644 \u0627\u0633\u062a\u062f\u0627\u0645\u0629 \u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0623\u0639\u0645\u0627\u0644. \u0641\u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062d\u0642\u0642 \u0639\u0627\u0626\u062f\u064b\u0627 \u0645\u0631\u062a\u0641\u0639\u064b\u0627 \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0637\u0648\u064a\u0644 \u0627\u0644\u0623\u062c\u0644 \u0628\u0627\u0633\u062a\u0645\u0631\u0627\u0631 (\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c 15-20%) \u062a\u064f\u0638\u0647\u0631 \u0643\u0641\u0627\u0621\u0629 \u062a\u0634\u063a\u064a\u0644\u064a\u0629 \u0642\u0648\u064a\u0629 \u0648\u0645\u0632\u0627\u064a\u0627 \u062a\u0646\u0627\u0641\u0633\u064a\u0629\u060c \u0645\u0645\u0627 \u064a\u062c\u0639\u0644\u0647\u0627 \u062c\u0630\u0627\u0628\u0629 \u0644\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0637\u0648\u064a\u0644 \u0627\u0644\u0623\u062c\u0644.<\/p>\n

\u062a\u062e\u064a\u0644 \u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644 \u0623\u0646\u0643 \u062a\u062e\u062a\u0627\u0631 \u0628\u064a\u0646 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0634\u0631\u0643\u062a\u064a\u0646:<\/p>\n

– \u0627\u0644\u0634\u0631\u0643\u0629 \u0623: ROC = 18%\u060c Wacc = 10%.<\/p>\n

– \u0627\u0644\u0634\u0631\u0643\u0629 \u0628: ROC = 12%\u060c Wacc = 8%<\/p>\n

\u0641\u0625\u0646\u0643 \u0633\u062a\u0644\u0627\u062d\u0638 \u0623\u0646 \u0627\u0644\u0634\u0631\u0643\u0629 (\u0623) \u0644\u0627 \u062a\u062d\u0642\u0642 \u0639\u0648\u0627\u0626\u062f \u0623\u0639\u0644\u0649 \u0641\u062d\u0633\u0628\u060c \u0628\u0644 \u062a\u062d\u0642\u0642 \u0623\u064a\u0636\u064b\u0627 \u0642\u064a\u0645\u0629 \u0623\u0643\u0628\u0631 \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0625\u0644\u0649 \u062a\u0643\u0644\u0641\u0629 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644. \u0648\u0647\u0630\u0627 \u064a\u062c\u0639\u0644\u0647\u0627 \u0627\u0644\u062e\u064a\u0627\u0631 \u0627\u0644\u0623\u0641\u0636\u0644 \u0644\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631.<\/p>\n

\u0627\u0644\u062e\u0644\u0627\u0635\u0629 \u0623\u0646\u0647 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644\u060c \u064a\u0645\u0643\u0646 \u0644\u0644\u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646 \u0648\u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631\u0627\u062a \u0645\u0633\u062a\u0646\u064a\u0631\u0629 \u062d\u0648\u0644 \u0645\u0643\u0627\u0646 \u062a\u062e\u0635\u064a\u0635 \u0627\u0644\u0645\u0648\u0627\u0631\u062f\u060c \u0648\u0645\u0642\u0627\u0631\u0646\u0629 \u0641\u0631\u0635 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u060c \u0648\u0636\u0645\u0627\u0646 \u0627\u0644\u0631\u0628\u062d\u064a\u0629 \u0648\u062e\u0644\u0642 \u0627\u0644\u0642\u064a\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0645\u062f\u0649 \u0627\u0644\u0637\u0648\u064a\u0644.<\/p>\n

\u064a\u0645\u0643\u0646 \u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0648\u0636\u0648\u0639\u0627\u062a \u0645\u0646 <\/span>\u0645\u062f\u0648\u0646\u0629 \u0623\u0635\u0648\u0644 \u062c\u0627\u0645\u0627<\/span><\/a>\u00a0<\/span><\/p>\n

\u0623\u0645\u062b\u0644\u0629 \u0639\u0645\u0644\u064a\u0629 \u0644\u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0641\u064a \u0627\u0644\u062d\u064a\u0627\u0629 \u0627\u0644\u064a\u0648\u0645\u064a\u0629<\/h2>\n

\u0644\u0645\u0639\u0631\u0641\u0629 \u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 (ROIC\/ROCE) \u0641\u064a \u0627\u0644\u062d\u064a\u0627\u0629 \u0627\u0644\u064a\u0648\u0645\u064a\u0629\u060c \u0633\u0646\u0642\u0648\u0645 \u0628\u0637\u0631\u062d \u0633\u064a\u0646\u0627\u0631\u064a\u0648\u0647\u0627\u062a \u0648\u0627\u0642\u0639\u064a\u0629\u060c \u0648\u0641\u0642 \u0627\u0644\u0622\u062a\u064a:<\/p>\n

\u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0627\u0644\u0623\u0633\u0647\u0645: \u0634\u0631\u0627\u0621 \u0623\u0633\u0647\u0645 \u0641\u064a \u0634\u0631\u0643\u0629<\/strong><\/p>\n

\u0645\u062b\u0627\u0644:<\/p>\n

– \u0627\u0633\u062a\u062b\u0645\u0627\u0631: 10,000 \u0631\u064a\u0627\u0644 \u0641\u064a \u0633\u0647\u0645.<\/p>\n

– \u0627\u0644\u0623\u0631\u0628\u0627\u062d: 2,000 \u0631\u064a\u0627\u0644 (\u0632\u064a\u0627\u062f\u0629 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 + \u0623\u0631\u0628\u0627\u062d \u0627\u0644\u0623\u0633\u0647\u0645).<\/p>\n

\u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u064a\u0633\u0627\u0648\u064a:<\/p>\n

\u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631 (ROC) =\u00a0(\u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0642\u0628\u0644 \u062e\u0635\u0645 \u0627\u0644\u0641\u0648\u0627\u0626\u062f \u0648\u0627\u0644\u0636\u0631\u0627\u0626\u0628 \/ \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631) \u00d7 100%<\/p>\n

\u0627\u0644\u0646\u062a\u064a\u062c\u0629 \u0628\u0639\u062f \u0627\u0644\u062d\u0633\u0627\u0628: 20%<\/p>\n

\u062a\u0623\u062c\u064a\u0631 \u0627\u0644\u0639\u0642\u0627\u0631\u0627\u062a: \u0634\u0631\u0627\u0621 \u0645\u0646\u0632\u0644 \u0644\u0644\u0625\u064a\u062c\u0627\u0631<\/strong><\/p>\n

\u0645\u062b\u0627\u0644:<\/p>\n

– \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0627\u0644\u0623\u0648\u0644\u064a: 200,000 \u0631\u064a\u0627\u0644 (\u0633\u0639\u0631 \u0627\u0644\u0634\u0631\u0627\u0621).<\/p>\n

– \u062f\u062e\u0644 \u0627\u0644\u0625\u064a\u062c\u0627\u0631 \u0627\u0644\u0633\u0646\u0648\u064a: 20,000 \u0631\u064a\u0627\u0644<\/p>\n

– \u0639\u0627\u0626\u062f \u0627\u0644\u0625\u064a\u062c\u0627\u0631: \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0639\u0627\u062f\u0644\u0629 \u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0633\u0627\u0628\u0642\u0629\u060c \u062a\u0643\u0648\u0646 \u0627\u0644\u0646\u062a\u064a\u062c\u0629 10%<\/p>\n

\u062d\u0645\u0644\u0629 \u062a\u0633\u0648\u064a\u0642\u064a\u0629: \u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c<\/strong><\/p>\n

\u0645\u062b\u0627\u0644:<\/p>\n

– \u0627\u0633\u062a\u062b\u0645\u0627\u0631: 10,000 \u0631\u064a\u0627\u0644 \u0641\u064a \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a.<\/p>\n

– \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0627\u0644\u0645\u062d\u0642\u0642\u0629: 50,000 \u0631\u064a\u0627\u0644.<\/p>\n

– \u0635\u0627\u0641\u064a \u0627\u0644\u0631\u0628\u062d: 50,000 – 10,000 = 40,000<\/p>\n

\u0644\u0645\u0639\u0631\u0641\u0629 \u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644\u060c \u0646\u0633\u062a\u062e\u062f\u0645 \u0646\u0641\u0633 \u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0629 \u0627\u0644\u0633\u0627\u0628\u0642\u0629:<\/p>\n

\u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631 (ROC) =\u00a0(\u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0642\u0628\u0644 \u062e\u0635\u0645 \u0627\u0644\u0641\u0648\u0627\u0626\u062f \u0648\u0627\u0644\u0636\u0631\u0627\u0626\u0628 \/ \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631) \u00d7 100%<\/p>\n

\u0627\u0644\u0646\u062a\u064a\u062c\u0629: 400%<\/p>\n

\u0645\u0646 \u0627\u0644\u0645\u0647\u0645 \u0645\u0639\u0631\u0641\u0629 \u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0641\u064a \u0645\u062c\u0627\u0644 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0648\u0641\u064a \u0627\u0644\u062d\u064a\u0627\u0629 \u0627\u0644\u064a\u0648\u0645\u064a\u0629\u060c \u0644\u0623\u0646 \u0647\u0630\u0627 \u0627\u0644\u0645\u0641\u0647\u0648\u0645 \u064a\u0633\u0627\u0639\u062f\u0646\u0627 \u0639\u0644\u0649 \u0625\u0639\u0637\u0627\u0621 \u0627\u0644\u0623\u0648\u0644\u0648\u064a\u0629 \u0644\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631\u0627\u062a (\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0623\u0633\u0647\u0645 \u0630\u0627\u062a \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0627\u0644\u0645\u0631\u062a\u0641\u0639). \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 (\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u062a\u062c\u0646\u0628 \u0627\u0644\u0639\u0642\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0623\u062c\u0631\u0629 \u0630\u0627\u062a \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u062d\u0642\u0648\u0642 \u0627\u0644\u0645\u0644\u0643\u064a\u0629 \u0627\u0644\u0645\u0646\u062e\u0641\u0636\u0629). \u0648\u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0635\u062d\u0629 \u0627\u0644\u0642\u0631\u0627\u0631\u0627\u062a (\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u062a\u0648\u0633\u064a\u0639 \u0646\u0637\u0627\u0642 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0630\u0627\u062a \u0627\u0644\u0639\u0627\u0626\u062f \u0627\u0644\u0645\u0631\u062a\u0641\u0639 \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644).<\/p>\n

\u0645\u0646 \u0623\u062c\u0644 \u062f\u0642\u0629 \u0623\u0643\u062b\u0631 \u0641\u064a \u0643\u064a\u0641\u064a\u0629 \u062d\u0633\u0627\u0628 \u0645\u0639\u062f\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644\u060c \u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0631\u0623\u0633 \u0627\u0644\u0645\u0627\u0644 \u0627\u0644\u0645\u0633\u062a\u062b\u0645\u0631 \u064a\u0639\u0643\u0633 \u062c\u0645\u064a\u0639 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 (\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0627\u0644\u062f\u064a\u0648\u0646\u060c \u0648\u062d\u0642\u0648\u0642 \u0627\u0644\u0645\u0644\u0643\u064a\u0629) \u0648\u064a\u062a\u0645\u0627\u0634\u0649 \u0645\u0639 \u0627\u0644\u0623\u0641\u0642 \u0627\u0644\u0632\u0645\u0646\u064a \u0644\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631.<\/p>\n

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[…]<\/p>\n","protected":false},"author":3,"featured_media":2446,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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